Гора Н. В. Особливості застосування інформаційних технологій у навчання товарознавців // Міжнародний науковий журнал "Інтернаука". — 2018. — №11.

Summary: In the article the aspects of introduction of imidzheologii are considered as a component of educational process in higher educational establishments. Essence and functions of concepts of image is exposed and pedagogical imidzheologii. Certainly basic aspects of problem of forming of image of teacher. Pre-conditions of leadthrough of research of professional image of teacher, and also outlined perspective directions of subsequent scientific secret services, are selected in industry of pedagogical imidzhologii.

Key words: image, imidzhologiya, pedagogical imidzhologiya, functions of image, modern teacher.